Monday, January 19, 2004

NYT on Pop-Ups

The NYT has a pretty far-ranging article on the evils of pop-up and pop-under ads today, focused on how much people (apart from advertisers) hate them. This is occasioned by reports that the next edition of MS Internet Explorer will allow pop-up blocking (thank goodness MS is still "free to innovate"). My question: Does this mean that nytimes.com will stop launching pop-unders when you follow a link from their home page?

Personally, I have been browsing with the new version 1.6 of Mozilla (see also Firebird). Pop-up blocking is standard, and if you also install a few extensions (Firebird) you can also get ad-blocking and, my favorite, Flash "click to play".

Try it - it's available for all platforms.

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